Insights

Honest writing about the most frustrating parts of investing.

The mistakes, myths, and math that separate good sponsors from bad ones.

commercial
6 min read

The Cap Rate Trap: Why Your 8% Deal May Actually Be a 4% Deal

The three most common ways sponsors inflate cap rates in commercial real estate marketing decks — and how to spot them in five minutes.

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self-storage
5 min read

Self-Storage Underwriting: The Five Numbers Most Investors Get Wrong

Self-storage looks simple on the surface. Under the hood, the deals fall apart on the same five metrics again and again.

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multifamily
6 min read

The Three Value-Add Multifamily Lies You Are Being Told Right Now

From 2020 to 2022, "value-add" became a magic word. Here are the three assumptions that quietly broke.

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commercial
5 min read

How to Tell If a Sponsor Is Actually Aligned With You

Alignment isn't a slogan. It's a set of specific terms in the operating agreement. Here's what to look for.

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commercial
7 min read

The 15-Item Due Diligence Checklist Most Passive Investors Skip

Simple, practical, and painful — the things every LP should verify before wiring capital.

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multifamily
5 min read

Why Multifamily Still Works — If You Buy It Right

Rate environment be damned, the demand fundamentals for workforce housing are as strong as they've ever been.

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commercial
4 min read

What "Accredited Investor" Actually Means (And Why It Matters)

The SEC threshold isn't a certification of your investing skill. It's a legal category. Here's what it protects — and what it doesn't.

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self-storage
5 min read

Self-Storage vs. Multifamily: Which Is Actually Better in 2025?

Both asset classes have vocal fans. The honest answer depends on your income needs, risk tolerance, and time horizon.

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commercial
6 min read

Ten Red Flags That Should End a Conversation With a Sponsor

Some of these look small. All of them, in my experience, predict deal problems downstream.

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multifamily
5 min read

Why Passive Real Estate Beats Owning Rentals Yourself (For Most People)

The math on owning rental property directly rarely works out the way people think. Here's the honest comparison.

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